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003 | MACHS | ||
005 | 20210413150429.0 | ||
008 | 050323s2005 enka b 001 0 eng | ||
010 | _a 2005924636 | ||
040 |
_aDLC _cDLC _dDLC |
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042 | _apcc | ||
050 | 0 | 0 |
_aHF5415 _b.D756 2005 |
082 | 0 | 0 |
_a658.8 _222 |
100 | 1 | _aDrummond, Graeme. | |
245 | 1 | 0 |
_aIntroduction to marketing concepts / _cGraeme Drummond, John Ensor. |
260 |
_aOxford ; _aBoston, MA : _bElsevier/Butterworth Heinemann, _c2005. |
||
300 |
_axiii, 283 p. : _bill. ; _c25 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
650 | 0 | _aMarketing. | |
700 | 1 | _aEnsor, John. | |
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