Microeconomics : principles, applications, and tools /
O'Sullivan, Arthur,
Microeconomics : principles, applications, and tools / Arthur O'Sullivan, Steven M. Sheffrin, Stephen J. Perez. - Ninth edition. - xxiv, 452 pages : colour illustrations ; 27 cm - The Pearson series in economics . - Pearson series in economics. .
Previous edition: 2012. Originally published as: Microeconomics : principles and tools / Arthur O'Sullivan, Steven M. Sheffrin. 1998.
Includes bibliographical references and index.
Introduction : what is economics? -- The key principles of economics -- Exchange and markets -- Demand, supply, and market equilibrium -- Elasticity : a measure of responsiveness --Market efficiency and government intervention -- Consumer choice : utility theory and insights from neuroscience -- Production technology and cost -- Perfect competition -- Monopoly and price discrimination -- Market entry and monopolistic competition -- Oligopoly and strategic behavior -- Controlling market power : antitrust and regulation -- Imperfect information : adverse selection moral hazard -- Public goods and public choice -- External costs and environmental policy -- The labor market and the districution of income -- International trade and public policy.
9780134078878 013407887X
2012041604
Microeconomics--Textbooks.
HB172 / .O85 2015
338.5
Microeconomics : principles, applications, and tools / Arthur O'Sullivan, Steven M. Sheffrin, Stephen J. Perez. - Ninth edition. - xxiv, 452 pages : colour illustrations ; 27 cm - The Pearson series in economics . - Pearson series in economics. .
Previous edition: 2012. Originally published as: Microeconomics : principles and tools / Arthur O'Sullivan, Steven M. Sheffrin. 1998.
Includes bibliographical references and index.
Introduction : what is economics? -- The key principles of economics -- Exchange and markets -- Demand, supply, and market equilibrium -- Elasticity : a measure of responsiveness --Market efficiency and government intervention -- Consumer choice : utility theory and insights from neuroscience -- Production technology and cost -- Perfect competition -- Monopoly and price discrimination -- Market entry and monopolistic competition -- Oligopoly and strategic behavior -- Controlling market power : antitrust and regulation -- Imperfect information : adverse selection moral hazard -- Public goods and public choice -- External costs and environmental policy -- The labor market and the districution of income -- International trade and public policy.
9780134078878 013407887X
2012041604
Microeconomics--Textbooks.
HB172 / .O85 2015
338.5